That would be Hot Shot Casino: Slot Machines.

It’s quite unusual, as there’s only one game from the top-50 grossing games in the USA that has a ‘standard’ setting. When players launch this game, they dive into the atmosphere of the real casinos, where similar machines are widely represented. Moreover, the main focus is on setting, which is placing players into different game worlds.Īs for the Vegas Words, its setting is a classic-looking ‘one-armed bandit’ without distracting extra features. This genre usually has several settings: from fantasy to pixel art. According to the latest research by, they are the main audience of the social casino genre around the world, which is forming around 90% of the active players and the revenue. Target audience of Vegas Words is women over 40, located in the USA. It’s a cross-platform game: you can start playing it on a mobile device and then continue playing on Facebook without resetting your progress.

According to AppAnnie, the game was launched in August 2015 and since then it has been holding its place in top-50 in Download Ranks and in top-40 in Grossing Ranks.

The game is quite unique for the genre, and by looking into its differences, we can show its difference from the other games.

This is a game by Playtika, therefore we can explain the basic methods of the slot games by its example.

We’ve decided to choose Vegas Words due to the number of reasons: In this game, when you’re playing slots, you’re earning points which you can then spend on letters and boards to play scrabble. Vegas Words – Downtown Slots (VW) is a slot game which has a unique progress mechanics - scrabble. Last year Playtika has been purchased by the Chinese consortium for $4.4 billion.ĭeconstruction will be performed by Vasiliy Sabirov, Ex-lead Analyst at devtodev, and Alexandr Shtachenko, blog author at, and a noted specialist in the game industry with a lot of experience in Social Casino. Playtika is an international company with the HQ in Israel and worldwide offices in Australia, Argentina, Belarus, Ukraine, Canada, Romania, USA, and Japan. That’s why we’ve decided to deconstruct one of these games to learn more about the genre.ĭeconstruction is a standard way to analyze games where they are being laid out into pieces, and then the reasons for their success or failure are examined.Īs a subject of our game analysis, we have chosen Vegas Words – Downtown Slots by Playtika, one of the major players of this genre. For example, Social Casino has been big for a long time, and no one can say that its popularity will start decreasing anytime soon.

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